Written by Brand Story Teller, Lifestyle Corporate Portraits – William Bichara, located in Dallas, available to work worldwide, since 2010.
Photography entered my life in the late 1970s – not as a career, but as an obsession. Long before I ever thought of turning it into a business, I was chasing light, studying faces, and trying to understand what made one photograph feel alive while another simply documented. For over three decades, the camera was my companion outside of work. Then, after 2010, I made the leap that changed everything: I became a full-time professional photographer.
That backstory matters when you look at the portraits below. These are not the work of someone who learned photography in a classroom or picked it up to build a business. They are the accumulated result of a lifetime of looking – and more than 15 years of doing it professionally, for clients who trusted me to tell their story.
The Portraits That Stay With Me
Some images you take and move on. Others stay with you. They surface on a quiet afternoon, or during a long edit session, and remind you why you do this work. The portraits below are from that second category.
Olivier Chavy – CEO Portrait, Dallas
There is a particular challenge in photographing someone at the very top of their field. Authority can flatten a face. Power can make a subject retreat behind a mask. With Olivier Chavy, the task was to photograph a seasoned hospitality executive in a way that felt human – present, not posed. The resulting image carries that quiet confidence that comes from a subject who is completely at ease with who they are. That ease is not luck. It is the result of time spent building trust before the camera ever comes up.

Tristan Auer – Interior Designer, Montmartre, Paris
I photographed French interior designer Tristan Auer in his home in the Montmartre neighborhood of Paris – surrounded by vintage furniture, curated objects, and the particular quality of light that only comes through old Parisian windows in the morning or late afternoon. Tristan is a man whose entire life is an aesthetic statement, and the session asked for nothing more than to let that speak. We also photographed him with his vintage Aston Martin on the streets of central Paris – a moment of pure character that no studio could have manufactured.

Darrell Long – Interior Designer, Downtown Los Angeles
Photographing Darrell Long at his home in downtown Los Angeles was a study in contrasts: the raw industrial architecture of the space against the refined, layered sensibility of the man who inhabited it. Darrell did not perform for the camera. He simply existed in his environment, and the resulting portraits reflect that rare comfort – the kind that only comes when a subject trusts their photographer completely.

Executive Portrait, Dubai
Some assignments take you places you could not have imagined when you started. A corporate lifestyle portrait session in Dubai, with an interior designer whose work spans continents, pushed me to think beyond the typical executive headshot. The goal was to capture professional credibility and personal charisma in the same frame – in a city that demands nothing less than ambition.

Wilson Associates Global Team – Dallas, Paris, Singapore, Dubai
Over several years, I had the privilege of documenting the Wilson Associates team across multiple international locations. These were not standard corporate portraits. They were exercises in brand storytelling – capturing the culture, character, and diversity of a global design firm in images that could represent them to clients around the world. Each individual brought their own story. My job was to find it quickly and hold it still long enough for the camera to catch it.

Dan Kwan – Interior Designer, Manhattan, New York City
A lifestyle portrait session at Dan Kwan’s home in Manhattan felt, from the first moment, like stepping into a curated world. The space reflected the man – deliberate, refined, quietly bold. These are my favorite kinds of assignments: where the environment and the subject are already in conversation, and the photographer simply finds the right moment to listen in.

What These Portraits Have in Common
That is the work. Not the lighting setup or the post-processing. Not the location or the wardrobe. The work is creating enough trust, fast enough, that a person stops thinking about the camera – and starts simply living in front of it.
Looking at these images together, I notice a thread that runs through all of them. None of these subjects are performing. None of them are trying to look a certain way. They are simply themselves – in their spaces, in their light, in their moment.
After nearly five decades of loving photography and more than 15 years of doing it professionally, that is still the thing that drives me. That moment when the mask comes off, and the portrait becomes real.
Book Your Portrait Session
If you are an executive, creative professional, entrepreneur, or brand looking for portrait and lifestyle photography that goes beyond the standard headshot – I would love to work with you.
I am based in Dallas, Texas and available worldwide for editorial portrait sessions, personal branding campaigns, and corporate lifestyle photography.
Portraits featured in this post were photographed in Dallas, Paris, Los Angeles, New York City, and Dubai.



